wild&wittyWeb

"One of the funniest things in our industry is the over reliance on statistical measures to prove that someone is “right”. Whether it is Z-Score, T-Test, Chi-Squared or other measures, and people love to throw them out and use them as the end-all be-all of confirmation that they and they alone are correct. Reliance on any one tool, discipline, or action to “prove” value does nothing to improve performance or to allow you to make better decisions."

This is actually just a reminder to myself to do a refresher on Chi-Squared, even though of course it doesn’t necessarily lead to better business decisions. I loved that janx in high school and college (Meghan can confirm it - she sat next to me in AP Stats! ;)).

Andrew Anderson | Confidence and Vanity: How Statistical Measures Can Lead You Astray | Industry Insights