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Depending on the hour: Web content writer*, audio/video editor*, metrics analyst*, silly blogger, obsessive tweeter, comms coordinator, internal cheerleader...

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*Read: government contractor



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I was thinking last night on my walk to the bus how Facebook could clean up their new Insights “exported” spreadsheet data. Sentence-long metric titles at the top of columns made it hard to ingest the information.

Today it looks like they read my mind (or heard from a lot of people and were working this already) and their post-level data spreadsheets are much more organized! But still, do we really need “Lifetime” as the first word of every column? Duh!

Thanks Facebook :)

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